Anna Sui’s Target Collection Getting the Love

The day every Gossip Girl Fashionista has been waiting for, Anna Sui’s Target collection is finally online. Many reviews are already up, averaging around 4 stars. Many buyers were pleasantly surprised by the quality of the clothes. However, this collection is definitely on the pricier side. The dresses sell for $45 to $70, and the priciest items is a $150 leather jacket. Several people also noted that they had to go up a size, so if you are buying online, think about doing the same.

I really think this collection is one of the most commercial/mainstream and best marketed. I could really see everyday girls wearing these clothes and easily incorporating them into their wardrobe. It also helps that the looks are based on a character. When you are looking at the slideshow of looks, I’m really seeing Serena, Blair, Jenny, and Vanessa. Du Juan (my favorite Asian model) cast as Blair made me smile. The only thing they have in common is the hair style, but somehow both exude elegance.

The items I selected under ‘My Picks’ not only look good in the pictures but scored excellent reviews. Many have interesting details but are not too bizarre that no one want to go out in public wearing it. Many collaborations sound good but they don’t always translate well commercially. I remember being so excited about Alexander McQueen’s Collection- he had an amazing Fall 2008 collection based on a story of a wood nymph- but his Target collaboration left me scratching my head. Tattoo print prom dresses, anyone?

My Picks

Satin Striped Seersucker Dress - $59.99

Metallic Grey Feather Dress - $69.99
Reminds me of Burberry Fall 2008 RTW

Metallic Jacquard Ruffle Top - $39.99